Retail Partners
Become An Afarer
Retail Partner
Sell the fastest-growing SUP brand in your market. Full product line, professional marketing materials, dropshipping options, and margins that make sense.
Complete Product Line
A SUP board for every customer who walks through your door.
All-Round Series
Best seller — fits 80% of customers
Touring Series
Performance paddlers — higher margin
Yoga Series
Niche market — premium pricing
Kids Series
Family customers — repeat buyer
Racing Series
Enthusiast market — brand halo
Accessories
High margin add-ons (paddles, vests, pumps, bags)
Retail Partner Support
Everything you need to sell confidently.
High-res product images (professional photography)
Lifestyle photos for social media, website, and catalog
Marketing materials — posters, shelf talkers, banners
Product training videos for staff education
Social media content pack (weekly posts)
SEO-optimized product descriptions
Dropshipping option available — no inventory risk
Net 30 payment terms
Partner Tiers
Choose the partnership level that fits your business.
Basic Partner
20% wholesale
500 units/yr
- Access to marketing materials
- Email support
- Product catalog access
Premium Partner
30% wholesale
2,000+ units/yr
- Dedicated account manager
- Exclusive territory protection
- Custom marketing support
- First access to new products
Flagship Partner
35%+ wholesale
5,000+ units/yr
- Co-branded marketing campaigns
- In-store display support
- On-site staff training
- Joint social media promotions
Featured Products
Top Retail Products
Ready to become a partner?
Apply for partnership or download our retail catalog.